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Operating in a time of rapid and seemingly
relentless change, today's healthiest organizations have
the ability to continuously renew themselves and thrive
in a challenging environment. They are the ones that know
how to harness the turbulence all organizations encounter
and use it as a catalyst for creativity and innovation.
They are the companies that will succeed in the long term.
And your company can be among them.
As an expert on corporate change and advisor
to leading organizations around the world, author Stanley
Gryskiewicz has spent nearly thirty years observing and
evaluating a variety of corporate cultures. Those that are
most effective, he's found, are invariably those in which
creativity and innovation are allowed to flourish. Over
the years, Gryskiewicz has witnessed and often helped devise
the many strategies and processes companies have employed
to deliberately establish energetic, creative cultures.
And now he's distilled the most successful of those approaches
into a dynamic process of cultural change he calls Positive
Turbulence.
Positive Turbulence begins with the
recognition that change is inevitable. It then provides
ways to keep change manageable and apply it to an organization's
strategic advantage. Asserting that creativity need not
be random, Gryskiewicz outlines a proactive process for
bringing new information into an organization, making sense
of it, and translating it into novel ideas that are both
useful and actionable. Along the way, he relates specific
strategies that individuals, teams, and organizations can
use to increase their receptivity to Positive Turbulence
and employ it effectively.
The author illustrates his points with a
variety of examples from history, from organizations large
and small, even from jazz groups. He also provides real-world
examples of how Norfolk Southern, Hallmark, and 3M have
each used Positive Turbulence to build continuous renewal
into their cultures. In short, Gryskiewicz gives you all
of the information you need to institute Positive Turbulence
at your company -- a process that will help ensure its vitality
in a hypercompetitive, rapidly changing world.
Stanley S. Gryskiewicz is vice president
of global initiatives and senior fellow, creativity and
innovation, at the Center for Creative Leadership in Greensboro,
North Carolina, USA. A leading authority on innovation,
creativity, and corporate change, he has worked with a number
of international clients including the Japan Management
Association and the World Bank.
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