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Creativity and the Management of Change
by Tudor Rickards

Oxford: Blackwell Publishers, 1999

Creativity and the Management of Change provides an authoritative review of historic and contemporary ideas in the area of organization studies. Covering economic theory, the work of Schumpeter, industrial innovation and organizational change, this ground-breaking book provides an overview of key business topics for advanced students.

Rickards believes that the theory of business must be connected with personal discovery processes if it is to be applied effectively in practice. This approach has been extensively tested in the author's international business courses over a period of twenty years, and involves 'journeys of exploration' -- using scanning methods and creative problem-solving -- into business areas such as creativity, innovation, strategy, marketing, decision-making, leadership, economics, and general change management.

Tudor Rickards is Head of the Organisation Behaviour Subject Area Group, Manchester Business School, within the Federal School at Manchester. He was formerly Director of the Residential MBA programme at MBS. He has published extensively, won numerous awards in his specialist areas of study, and holds the position of Professor of Creativity and Organizational Change at MBS. He has held visiting positions at the Universities of Kiel and Buffalo, New York, where he retains the Alex Oxborn Visiting Professorship. He is also editor of the journal Creativity and Innovation Management, published by Blackwell.

 

 
   
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