Not since the industrial revolution has there been such a dramatic change in how -- and where -- work is performed. In today’s marketplace, a company’s products and services must be positioned and sold against global competitors with larger, cheaper, and highly skilled workforces.

Organizations today are faced with significant quandries, including how to:

• Cut costs while increasing innovation
• Grow the business -- and maintain accountability -- while moving operations offsite
• Increase productivity and efficiency

By embracing the next evolution of outsourcing, Smartsourcing enables an organization to focus on what it does best while the outsourcing partner takes responsibility for innovating change and cost-control in non-core operations.  The result is a strategic and synergistic relationship that enables each organization to benefit from the other’s expertise and ultimately increase productivity and profitability. Smartsourcing provides a roadmap for navigating today’s shifting marketplace, and shows how outsourcing can add value to your business.

Thomas M. Koulopoulos is the CEO and founder of the Delphi Group, the technology and management advisory arm of Perot Systems. Named one of the industry’s six most influential consultants by Information Week magazine, Mr. Koulopoulos is a recognized authority on the implications of information technology on global organizations. His articles and insights are regularly featured in national and international print and broadcast media such as BusinessWeek, the Wall Street Journal, Forbes, The Economist, CNBC, CNN, and NPR. He has also been a guest lecturer at the Boston University School of Management and Harvard University. Read Tom Koulopoulos’ Smartsourcing blog at www.smartsourcing.com. Mr. Koulopoulos lives in Boston.

Tom Roloff ,a leading business strategist, is the Vice President and Chief Technology Officer of EMC Corporation’s professional services organization. Mr. Roloff lives in Boston.