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Strategy making is considered the high point of managerial
activity. But bombarded by fads and fixes, most managers have been groping blindly
to get their arms around the proverbial elephant. Now Henry Mintzberg, author
of the award-winning The Rise and Fall of Strategic Planning, has teamed
up with Bruce Ahlstrand and Joseph Lampel to create a powerful antidote: a comprehensive
and illuminating -- as well as colourful -- tour through the fields of strategic
management. Mintzberg, Ahlstrand, and Lampel have shaped each of ten different
approaches into a coherent school of strategic formation. In the process, the
authors clarify the enormous amount of confusion that exists. The
result is a tour de force: a brilliant, penetrating primer on business
strategy that is, at the same time, immensely readable and fun. The authors provide
a thorough critique of the contributions and limitations of each school -- from
the design, planning, positioning, entrepreneurial, and cognitive schools to the
learning, power, cultural, environmental, and configurational schools -- culminating
in how they might combine to reveal that elephant. Unique,
insightful, and essential, Strategy Safari is the indispensable guide for
the creative manager. Henry Mintzberg, author of several
seminal books including Mintzberg on Management and The Rise and Fall
of Strategic Planning, is the Cleghorn Professor of Management Studies at McGill
University and professor of organization at INSEAD in France. Bruce
Ahlstrand, author of The Quest for Productivity
and coauthor of Human Resource Management in the Multi-Divisional
Company, is a professor of management at Trent University,
Ontario, Canada. Joseph Lampel is a reader
in management at the University of St. Andrews, Scotland. He is a founding member
of the Institute for Research on Emergent Policy Processes and a senior research
fellow of the International Project in the Management of Engineering and Construction.
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