|
It isn't just the promise of impressive
technology that is driving people to e-learning. Businesses
need to get rapidly changing information to large numbers
of people faster than ever. They need to lower the overall
costs of creating a workforce that performs faster and better
than the competition, and they need to do this around the
clock. It's no longer a question of whether organizations
will one day implement online learning, but whether they
will do it well.
Most organizations that need to train their
employees are experimenting with some form of Web-delivered
learning. But most organizations have focused on the technological
challenges, buying the right software, getting enough bandwidth
allocated for Web-based training, designing courseware,
etc. These are important steps, but the larger strategic
issues remain unsolved: how to make e-learning part of the
daily work culture and fully implement its power. E-Learning
is the first book in this exciting new field that addresses
not just the technological challenges of Web-based training
and knowledge management, but how to develop a comprehensive
organization-wide learning strategy.
Author Marc Rosenberg discusses the technological
issues but, more importantly, assesses the dramatic strategic,
organizational, and political issues involved in the process
of making e-learning a reality. Written for professionals
responsible for leading the revolution in workplace learning,
E-Learning takes a broad, strategic perspective on
corporate learning. This wake-up call for executives everywhere
discusses:
- Requirements for building a viable e-learning
strategy
- How e-learning will change the nature
of training organizations
- Knowledge management and other new forms
of e-learning
E-Learning explains the basic principles
of a comprehensive Web-based learning strategy -- how to
link your organization's Web sites, Web-based training,
courseware, and all the other components of online learning.
With an underlying focus on the "why" -- and not
just the "how" -- Rosenberg provides a roadmap
for growing and sustaining an e-learning culture that's
based on his twenty years of observations, best (and worst)
practices, and conversations with leaders in the learning
technology fields. Divided into three parts, E-Learning
offers an essential balance between building great e-learning
(design and technology issues) and implementing it (acceptance
and support issues). Within each chapter, examples illustrate
many key components of an effective e-learning framework.
Marc J. Rosenberg is a principal with
Diamond Technology Partners, Inc., an e-business consulting
firm. A popular presenter with over two decades of experience
in the field, Dr. Rosenberg is also a former president of
the International Society for Performance Improvement. He
lives in Hillsborough, NJ.
|
