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Picking up where The Digital Economy left off, this groundbreaking
new book provides a much-needed framework for understanding the digital revolution
and the impact it is making on today's businesses. Based on seminal research conducted
by The Alliance for Converging Technologies, which brings together over 30 world-class
organizations, Blueprint to the Digital Economy provides important insights
into the emerging digital environment and how it is changing today's workplace.
Together with executives from the world's leading technology,
manufacturing, services, and government organizations, Tapscott and co-editors
Alex Lowy and David Ticoll unveil the latest and most exciting applications of
network and multimedia technologies and the impact they are already having on
the way we do business. Following Tapscott's introduction,
each chapter of Blueprint is authored by a member of the Alliance, all
senior strategists and CEOs from today's most influential businesses-companies
such as General Motors, Hewlett-Packard, IBM, MCI, and Nortel. Each covers a core
area of the digital revolution, such as the transformation of financial services
or the use of networks to improve organizational agility. In doing so, each of
these leaders presents a vision and strategy for growth into the 21st century.
Blueprint is sure to become a major resource for managers
seeking help is responding to the tremendous changes technology is imposing on
their organizations. Don Tapscott, consultant, speaker,
and author of the bestselling The Digital Economy, Growing Up Digital
and Paradigm Shift, is one of the world's foremost authorities on the topic
of information technology. He is Chairman of the Alliance for Converging Technologies,
an international think tank with a focus on how emerging technologies change the
rules of competition. Alex Lowy is Managing Partner of the Alliance for Converging
Technologies, and a consultant and educator. David Ticoll, President of the alliance
for Converging Technologies, is a consultant, speaker, author, and creative thinker
on the issues of technology and business.
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