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The Extreme Future: The Top Trends That Will Reshape the World for the Next 5, 10, and 20 Years
by James Canton

New York: Dutton, 2006

An entirely new era is emerging that will redefine risk and opportunity in the twenty-first century – starting now. Get ready for fantastic, radical, and complex global change that will transform individuals, society, markets, consumers, and business. Get ready for the Extreme Future. New and dramatic changes are coming at a furious speed to change our world. No one is fully prepared for the challenges, crises, and risks that lie ahead. Dr. James Canton demystifies this complexity to tell you what you must know about now to survive and thrive in the near future. The Extreme Future is the essential guide for what’s next and how to navigate the trends that will shape the future of business, markets, and society.

An advisor to three White Houses spanning more than thirty years, Dr. Canton challenges us that with the right information about future trends it is possible to identify probable outcomes. It is possible, with the right information, to navigate the Extreme Future.

This book covers the following major trends:

  • How climate change and new energy demands will reshape the planet
  • How shifting population trends will transform the workforce
  • How radical innovation trends will create personal wealth and competitive advantage
  • How astounding medical trends will radically enhance people’s lives
  • How dangerous terrorism trends will threaten the individual and society
  • How the rise of China will bring on a new power struggle

If you want to know what’s next and how to prepare today to meet the challenges of tomorrow, read this book. The Extreme Future is your forecasting handbook for the twenty-first century.

Dr. James Canton is a renowned global futurist, author, and sought-after business advisor. Successful Meetings magazine named him one of the leading keynote presenters in the twenty-first century. Dr. Canton is chairman and CEO of the Institute for Global Futures, an internationally recognized San Francisco-based think tank he founded in 1990. He is a senior fellow at Northwestern University’s Kellogg School of Management, and has served on the Advisory Board at MIT’s Media Lab and the Visionary Advisory Board of Motorola Corporation. He has been a commentator on CNN, and articles covering Dr. Canton have appeared in Fortune, The Wall Street Journal, Bloomberg Report, The New York Times, U.S. News & World Report, and CEO magazine.

 

 
   
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