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The Info Mesa: Science, Business,
and New Age Alchemy on the Santa Fe
Plateau

by Ed Regis

New York: W. W. Norton & Company, 2003

How did a small Southwest town transform itself into a hotbed of research science, advanced technology, and money? Tracking key figures in Santa Fe's emerging industries, Ed Regis explains how entrepreneurial scientists are using complexity theory and powerful, experimental computer programs to create practical -- and profitable -- applications. Their efforts to convert vast, diverse data sets, whether chemical or biological or computational into useful information are leading to new drugs and medical therapies, and will ultimately revolutionize our understanding of effective business strategies. With cutting-edge technology, companies are able to test chemicals, drugs, and interactions virtually before committing huge laboratory investments. Profiling four firms at the forefront of this scientific and business revolution, including the BiosGroup, led by complexity theory pioneer Stuart Kauffman, and OpenEye Scientific Software, founded by Anthony Nicholls, the Steve Jobs of the Info Mesa, Regis offers behind-the-scenes experiences of the brilliant, often eccentric leaders in this heated competition for scientific innovation and commercial success.

Ed Regis is the author of numerous books on science and emerging technology, including Who Got Einstein's Office and Great Mambo Chicken and the Transhuman Condition. He writes for several publications, including Omni, Discover, Science Digest, and Air and Space Smithsonian, and he holds a doctorate in philosophy from New York University. He lives in Maryland.

 

 
   
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